As brokers or consultants, you play a crucial role in your clients getting the best possible value from their benefits package. Delivering personalized, efficient and engaging benefits solutions can significantly impact your book of business. Each happy customer is a chance to grow, after all. However, providing this level of personalized care to each one of your clients can be time- consuming and frustrating, potentially restricting your growth and resulting in the loss of clients and revenue.

But there is hope! Nayya Choose is the premier decision support engine helping employees across the United States.

The proof is in the numbers:

• 80% of users completed their Decision Support Experience
• 88% indicated their benefits selection process was made easier with Nayya
• 87% indicated they understood their benefits better after using Nayya
• 75% indicated they felt more confident while selecting benefits with Nayya
• Additionally, there was a 48% reduction in call center volume during Open Enrollment.

This is all great, but what does Nayya Choose mean for you and your book of business?

Personalization at Scale

According to a McKinsey report, 71% of consumers expect personalized experiences. This expectation extends to our space. clients want benefits solutions tailored to their specific workforce needs., but the process of creating these customized plans can be time-consuming and complex.

Personalization can take various form. From adding a custom touch to an email, such as someone’s name, into a subject line, to creating bespoke experiences for a particular and specific audience.

Achieving this level of personalization with your clients requires the collection of data, the implementation of that data, and leveraging that data in ways that do not feel invasive or out of place to the end-user. It’s a lot of work (trust us, we did it).

Nayya achieves personalization at scale. Through a brief survey, Nayya collects the information we need to recommend the best combination of benefit offerings for that specific employee. Using questions around their lifestyle, health status, retirement goals, and more, we’re able to guide employees from start to finish in selecting their benefits.

Greater Client Retention

Half of today’s employers are unhappy with carrier tools when selecting their benefits. In Segment’s Personalization Report, it’s highlighted that “56% of consumers say they will return to businesses if they have a positive personalized experience”. Blogging Wizard also reported that “almost 60% of businesses see an increase in retention and conversions thanks to personalization strategies”.

Implementing a tool like Nayya to achieve personalization at scale can help you answer this growing need efficiently and in an experience that provides value to your clients. In as little as six minutes, your clients can gain access to personalized recommendations that better suit their needs and future plans through Nayya Choose. With Nayya, you are able to provide that personalized experience your clients expect, while they feel greater confidence and satisfaction in their benefit selection experience.

Expansive Partner Network

Who your friends are can say a lot about a person. Nayya has cultivated the most expansive partner network in the space, allowing more clients to access Nayya than ever before.

Thanks to our strategic partnerships with some of the biggest carriers in the United States, along with key partnerships with PEOs, there’s a good chance your clients can already access Nayya at little to no cost to you.

Right now, we have a limited number of seats available to provide your clients with Nayya free of charge. Talk about a deal!

Simple Implementation

Implementation of Nayya is a breeze. Nayya does the heavy lifting to deliver a communications strategy with customized materials for every group. Nayya’s products supercharge benefits awareness, increase comprehension, and deliver streamlined benefits experiences.

In as little as 4 weeks, your clients can be up and running on Nayya Choose, in time for Open Enrollment.

Best Time to Leverage Nayya

Don’t delay! With Open Enrollment fast approaching, your time to leverage Nayya is running out. As mentioned, our large partner network may allow you to leverage Nayya completely free of cost.